Advocacy & Marketing

Whether you’re an arts and culture organization wishing to better understand and expand your audience, an artist seeking to promote your work and network with peers, or a community member who values the Lehigh Valley’s diverse arts and cultural offerings, the LVACA offers opportunities for you to become an effective advocate for the arts.

Advocate for the Arts with LVACA

At LVACA we believe that arts and culture deeply nourish the soul of our community. Art provides a common language that can serve as a bridge towards cultural understanding and inclusion, individual expression, and emotional well-being. As a unifying voice in the community, LVACA provides opportunities for engagement, marketing, coordination, access to data, research and capacity building initiatives, and convening for arts and culture organizations, individual artists, and supporters of the arts. 

Browse the list below for some ways you can get involved and join our mailing list to stay informed about upcoming events and opportunities.

Convening to Share Knowledge

We’ll offer conferences and workshops on topics relevant to the Lehigh Valley arts community. Look for offerings on how to enact principles of diversity, equity, and inclusion in arts organizations and opportunities for artists; the role of the arts in healthcare; and the place for arts and cultural initiatives in healthy redevelopment of the urban core. LVACA will join with relevant partners to provide arts and culture organizations with the knowledge and resources to ensure their success and sustainability.

Professional Development and Capacity Building

At LVACA we believe that arts and culture deeply nourish the soul of our community. Art provides a common language that can serve as a bridge towards cultural understanding and inclusion, individual expression, and emotional well-being. As a unifying voice in the community, LVACA provides opportunities for engagement, marketing, coordination, access to data, research and capacity building initiatives, and convenings for arts and culture organizations, individual artists, and supporters of the arts. 

Contacting Your Legislators

Advocates take action. We encourage you to call, write, or meet with your elected officials to express the importance of the arts to Pennsylvania, specifically in the Lehigh Valley. Elected officials have the power to appeal for arts and culture funding for their districts. Make your voice heard and let your local, state, and national representatives know how important it is for Pennsylvanians to have access to well-funded arts and cultural programming! 

Joint Marketing and Promotion

LVACA will collaborate with the arts organization and individual artists throughout the Lehigh Valley region to provide coordinated marketing for all of the arts. A robust, thorough Arts Calendar, networking opportunities and special initiatives designed for the growth and support of the arts in the Lehigh Valley are all features LVACA and it’s partners throughout the community will bring to the enthusiasts, patrons and casual supporters of the arts will be able to explore. 
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